As a digital marketer, you will agree with me that, grabbing the attention of the millennials and keeping it, it is equally as hard as it is finding a nurse sitting down at work, or finding a remote on a Friday night for that matter. And whereas there are a thousand and one contributing reasons...Read More
Most businesses fail or succeed on the strength of their marketing. So, careful planning is essential in marketing. Below are important tips to consider when creating your next marketing budget. Start with a number. Too much spending will definitely mean getting a bad return on your investments. Again, if too little is spent, one could...Read More
You have been tweeting for the last few years, and still, with that level of experience and exposure, you have managed to convince not more than a hundred followers to trust you well enough to follow you.What a success? Congratulation! Here is the thing, if you are tired of being average Joe on twitter, or...Read More
In all aspects of life, we hate giving too much for less – it is natural, we are wired that way. Now,imagine buying an item, only to get home and find out from a friend that you got milked double the actual price. How would it feel? You will agree it would be a big...Read More
China’s richest man continues to add to his fortune. Jack Ma, founder and executive chairman of e-commerce giant Alibaba, got $1.3 billion richer in the day following his company’s latest quarterly earnings announcement, which was released on Thursday afternoon. During the first quarter, Alibaba posted huge growth numbers, including a 58% jump in revenue over...Read More
Boy: I broke up with her. His Best Friend: What happened? Boy: She’s just too much for me. His Best Friend: What makes you say that? What did she do wrong? Boy: Well, for one.. She only cared about her appearance. Always had to look good, always took forever to get dressed! So insecure.. His...Read More
Last weekend after announcement of poll results, an article in the Daily Nation caught my attention: ‘‘How calculated, ruthless strategy won it for Uhuru.’’ The author wrote, “Uhuru Kenyatta’s re-election is a culmination of meticulous planning and long hours on the campaign trail that left the opposition playing catch up.” The author went on to explain how...Read More
The trick to ensuring that your children enjoy their holiday effectively is by allowing them to be kids. Their understanding of a holiday is that it’s a time where they get to be free with their spirits and not follow so many rules. A time frame where the only books they should be carrying around...Read More
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